Hi! Product designer here.
People say I’m great at storytelling & research.
Well, let's make something fire together
Or drop a line to
work@hugolofquist.com
Hi! Product designer here.
People say I’m great at storytelling & research.
Well, let's make something fire together
Or drop a line to
work@hugolofquist.com
Product designer here.
People say I’m great at storytelling & research.
Well, let's make something fire together
Or drop a line to
work@hugolofquist.com
Product designer here.
People say I’m great at storytelling & research. Well, let's make something fire together
Or drop a line to
work@hugolofquist.com
Product designer here.
People say I’m great at storytelling & research. Well, let's make something fire together
Or drop a line to work@hugolofquist.com
CURRENT PROJECT
Design of a trip planner
Owned a web app from top to bottom: idea, research, design, testing, coding. Shipped the MVP in 20 working days. Read full story →
BACK TO 2018…2023
Leading content design at a neobank
Worked on web, iOS, and Android apps. Led a team of 10 UX writers. Read full story →
CURRENT PROJECT
Design of a trip planner
Owned a web app from top to bottom: idea, research, design, testing, coding. Shipped the MVP in 20 working days. Read full story →
BACK TO 2018…2023
Leading content design at a neobank
Worked on web, iOS, and Android apps. Led a team of 10 UX writers. Read full story →
CURRENT PROJECT
Design of a trip planner
Owned a web app from top to bottom: idea, research, design, testing, coding. Shipped the MVP in 20 working days. Read full story →
BACK TO 2018…2023
Leading content design at a neobank
Worked on web, iOS, and Android apps. Led a team of 10 UX writers. Read full story →
CURRENT PROJECT
Design of a trip planner
Owned a web app from top to bottom: idea, research, design, testing, coding. Shipped the MVP in 20 working days. Read full story →
BACK TO 2018…2023
Leading content design at a neobank
Worked on web, iOS, and Android apps. Led a team of 10 UX writers. Read full story →
SKILLS
What I bring to the team
SKILLS
What I bring to the team
Shaping the story
I bring structure, story, and a bit of charm to make navigation smooth
Prototyping
I prototype web apps with V0
Research
I use the JTBD framework for all my research
Documentation
I write follow-ups and clear specs for devs
Collaboration
I love pairing with researchers, writers, and PMs
Testing hypotheses
I run hallway and A/B tests, I dive into Google Analytics and Amplitude data
Shaping the story
I bring structure, story, and a bit of charm to make navigation smooth
Prototyping
I prototype web apps with V0
Research
I use the JTBD framework for all my research
Documentation
I write follow-ups and clear specs for devs
Collaboration
I love pairing with researchers, writers, and PMs
Testing hypotheses
I run hallway and A/B tests, I dive into Google Analytics and Amplitude data
DROP ME A LINE
HUGO LÖFQUIST
2022…2026
BASED IN BERLIN
GERMANY
LEGAL NAME
EVGENII LEFKVIST
DROP ME A LINE
HUGO LÖFQUIST
2022…2026
BASED IN BERLIN
GERMANY
LEGAL NAME
EVGENII LEFKVIST
DROP ME A LINE
HUGO LÖFQUIST
2022…2026
BASED IN BERLIN
GERMANY
LEGAL NAME
EVGENII LEFKVIST