Hey, I'm a product designer.
People say I’m great at storytelling & research — well, let's make something cool together
Hey, I'm a product designer.
People say I’m great at storytelling & research — well, let's make something cool together
Product designer here.
People say I’m great at storytelling & research — well, let's make something cool together
Hey, product designer here.
People say I’m great at storytelling & research — well, let's make something cool together
Or drop a line to
work@hugolofquist.com
Or drop a line to
work@hugolofquist.com
Or drop a line to work@hugolofquist.com
PORTFOLIO
Selected work
PORTFOLIO
Selected work
PORTFOLIO
Selected work
A spot for your product
I’m looking for a new team. If this feels like a fit, let’s talk — work@hugolofquist.com
A spot for your product
I’m looking for a new team. If this feels like a fit, let’s talk — work@hugolofquist.com
A spot for your product
I’m looking for a new team. If this feels like a fit, let’s talk — work@hugolofquist.com
A spot for your product
I’m looking for a new team. If this feels like a fit, let’s talk — work@hugolofquist.com
SKILLS
What I bring to the team
SKILLS
What I bring to the team
SKILLS
What I bring to the team
Shape the story
As a former UX writer, I bring structure, story, and a bit of charm to make navigation smooth
Prototype apps
Like Underhype — a web app I made
Do research
I use JTBD as a main framework
Document work
Write follow ups and instructions for devs
Love collaboration
With researchers, writers, stakeholders
Test solutions
I run hallway and A/B tests, dive into Google Analytics and Amplitude data
Shape the story
As a former UX writer, I bring structure, story, and a bit of charm to make navigation smooth
Prototype apps
Like Underhype — a web app I made
Do research
I use JTBD as a main framework
Document work
Write follow ups and instructions for devs
Love collaboration
With researchers, writers, stakeholders
Test solutions
I run hallway and A/B tests, dive into Google Analytics and Amplitude data
Shape the story
As a former UX writer, I bring structure, story, and a bit of charm to make navigation smooth
Prototype apps
Like Underhype — a web app I made
Do research
I use JTBD as a main framework
Document work
Write follow ups and instructions for devs
Love collaboration
With researchers, writers, stakeholders
Test solutions
I run hallway and A/B tests, dive into Google Analytics and Amplitude data
Shape the story
As a former UX writer, I bring structure, story, and a bit of charm to make navigation smooth
Prototype apps
Like Underhype — a web app I made
Do research
I use JTBD as a main framework
Document work
Write follow ups and instructions for devs
Love collaboration
With researchers, writers, stakeholders
Test solutions
I run hallway and A/B tests, dive into Google Analytics and Amplitude data
DROP ME A LINE
2023 — 2026
Hugo Löfquist
Hugo is preferred name. Legal one is Evgenii Lefkvist
DROP ME A LINE
2023 — 2026
Hugo Löfquist
Hugo is preferred name. Legal one is Evgenii Lefkvist
DROP ME A LINE
2023 — 2026
Hugo Löfquist
Hugo is preferred name. Legal one is Evgenii Lefkvist